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New Theme!

New Theme!

admin June 18, 2009 3

We are very excited to announce the roll out of a new theme on the online marketing blog. Let us know what you think! Did you like this? Share it: Tweet

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Integrating Online and Offline Marketing

Integrating Online and Offline Marketing

admin August 12, 2008 414

The SEM Report Card published an interesting article on Offline Marketing that drives traffic to Online Marketing campaigns.  Our research has shown very similar findings, and if you search our other articles, you will

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Expert Online Marketing Advice

Expert Online Marketing Advice

admin August 8, 2008 886

Recently, the Big Search Engine Results Pages’ (BigSERP) published the following on internet marketing. Online marketing can yield the highest return on investment for your business. Knowing how to get started without sinking a

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Defining Internet Advertising Terms

Defining Internet Advertising Terms

admin June 28, 2008 774

Advertising Metrics Click-Through – the process of clicking through an online advertisement to the advertiser’s destination. Click-Through Rate (CTR) – the average number of click-throughs per hundred ad impressions, expressed as a percentage. Conversion

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Email Marketing Basics

Email Marketing Basics

admin June 18, 2008 891

Email marketing campaigns are the one of the most powerful tools advertisers can use to reach their target audience and current customer base. Users must register for email marketing. This can provide you with

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