Cue the fat lady – Jerry Yang is stepping down as Yahoo!’s CEO. The cofounder of the company is stepping in down in what could be called an off year.

As regular readers of this blog can attest Yahoo! has had more downs than ups this year and the resigning of Yang is no big surprise.

The Wall Street Journal is reporting that Yang will ‘stay on as a senior executive and board member’

What does this mean for Yahoo!, only time will tell but I’m sure Icahn and Microsoft are sharpening their fangs once again.

In the meantime the announcement of Yang stepping down sent the stock of Yahoo! soaring. TechCrunch reports that Yang is Yahoo!s $1.8 billion man.

So many questions to answer over the next little while and I think one that should be answered is – Guy Kawasaki are you ready to take the job this time?

Further Reading on Yahoo!s troubles

Google to Yahoo! – “It’s Been Nice but I Don’t Want to Fight For You”

Microsoft & Yahoo! the Saga Continues

Microsoft to Yahoo: I Think We Should See Other People

Microsoft to Yahoo! Employees – We Want You to Stay

The Search Engine World is Heating Up

Keeping Up with the Search Engines

Jason McElweenie

For more information please contact the Search Engine Marketing Team at Schipul – sem@schipul.com

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