LBi Netherlands has been nominated three times – most nominations of all participating agencies – for a Dutch Interactive Award, the ‘crème de la crème’ of the Dutch Interactive Branche.
The prize was initiated three years ago by PIBN (Platform Internet Bureaus Nederland) and Emerce. A jury of experts determines the winners and pays especially attention to the most important success factors for an internet project: concept, design, build and results.
These are the campaigns involved:
‘Ahold.com’ in the category ‘Best Corporate’
Visitors of the new site of Ahold (an international retailing group) can determine themselves how their Ahold home page will look like, with subjects they chose themselves. The intuitive search funtionality, browse, drag and dorp, zoom and share possibilites on 1 page add to the optimal experience of ahold.com.
‘Werken bij PwC’ in the category ‘Best Recruitment’
Meet the person behind the desk: in this project the team of PricewaterhouseCoopers is given the floor. Vistors can immediately see who’s in their social network and can easily contact them.
‘Onderling.nl’ in the category ‘Best Communities’
If you were FBTO (an insurance company) and you were the person to decide, what would be your decision? Pay out? Or not? And why? FBTO wants to get insight in the expectations of the consumer, get the dialogue started and improve their products and conditions.
Check out the news blog of LBi Netherlands for the details about these cases (in Dutch).
This year, the awards are handed out on 10 May.
‘Toi-toi-toi’ for our Dutch friends!