BBC Radio 1 website has its busiest ever day thanks to RATM vs. X Factor chart battle
Posted by Hitwise | Posted in Case Studies, Web Analytics | Posted on 25-12-2009
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Yesterday (20/12/09) was the busiest ever day for the BBC Radio 1 website as listeners logged on to discover that Rage Against the Machine’s ‘Killing in the Name’ had beaten X Factor winner Joe McElderry’s ‘The Climb’ to the Christmas number one spot. The website was the 36th most visited in the UK and, as the chart below illustrates, picked up four times its usual amount of traffic.
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